The Business Club des Étoires organized its traditional annual Garden Party at La Charpinière, a crucial event for AS Saint-Étienne. This launch party brought together the players, the technical staff and the management of the club in a strategic and friendly atmosphere. The main objective was to strengthen relationships with partners and businesses, providing an opportunity for informal meetings and discussion on ASSE’s future ambitions for the coming season. The exchanges were numerous and warm, helping to unite all the actors around a common project: the club’s sporting and structural success.
A highlight of the evening was Jaeson Rosenfeld, representing the shareholder, who highlighted the club’s recent strategic choices and efforts to professionalize the organization. He also expressed the ASSE’s ambitions in the medium and long term, both sporting and economic. In addition, Chico Lamba, the young international Portuguese Hopes who arrived this summer, gave a speech appreciated in French, expressing her joy to join the club and her motivation for the coming season. Its integration seems to be already well underway, offering a message of hope to the supporters.
Jaeson Rosenfeld expressed gratitude to the partners, stressing their importance not only as sponsors, but also as passionate supporters. He stressed that the reconstruction of the club is based on the collaboration of all its forces: the field, the forums and the partners. This Garden Party was therefore an essential event to strengthen ties, share visions and prepare together for the resumption of the League 2 BKT championship, with the aim of making AS Saint-Étienne shine.