The successful partnership between Paris Saint-Germain and Jordan Brand extended until 2027, thus consolidating unprecedented collaboration in the field of football. Launched in 2018, this unique alliance illustrates a subtle harmony between elegance, urban culture and sport excellence, asserting itself as a unique model in the world sports landscape. Two new jerseys have already been designed for the 2025-2026 season, the design of which remains confidential for the time being, faithful to Jordan Brand’s strategy, which favours the effect of surprise and turns each event into an event.

The team’s commitment to models for the 2026-2027 season demonstrates the sustainability of this partnership and the shared vision that guides it. Beyond mere sporting collaboration, this link between PSG and Jordan Brand transcends the boundaries of the terrain, embodying a bold fusion between football and fashion, between the vibrant atmosphere of Princes Park and the dynamic world of streetwear.

Since its launch in 2018, the Jumpman logo jerseys have achieved worldwide success, transforming the PSG into a true brand in its own right. This unique association offers Jordan Brand an opportunity to expand its influence beyond basketball, while for the PSG, it represents a marketing engineering coup that significantly enhances its international reach, particularly in the US market.